Craft

The Craft brand has been developing functional underwear for athletes for 40 years. Anders Bengtsson worked on the first models, who were given the task of inventing clothes that would perfectly protect the pilots of the Royal Air Force from frost if they were forced to eject from the cockpit of their fighter. Anders Bengtsson knew that if he could make a fabric that could wick moisture away from the inside of the clothing, he would win. And it worked! However, he had to start officially covering all his products until 1977. At that time, Craft, translated as "Swedish dexterity", supplied quality functional clothing to athletes all over the world.

Their primacy also includes the deposition of the concept of dressing into 3 consecutive functional layers.